Practical business education for Licensed Estheticians, beauty pros and Massage Therapists: pricing, licensing, room rentals, jobs, running a solo practice and virtual consultations.

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20+
Free guides in the library
50
States covered in our licensing guide
Free
With every verified account
Line illustration of a graduation cap, an open guide and a laptop growth chart for esthetician business education

Learn The Business Side Of Beauty.

Virtual esthetics

Scope of practice, consent, intake forms and running a consultation.

Pricing

What to charge, packages and how the numbers work.

Licensing

Requirements by state, reciprocity and working across state lines.

Rooms and suites

Booth rent vs. commission vs. suite and what to look for in a lease.

Getting hired

Finding good jobs, interview questions and pay structures.

Running your business

Insurance, startup checklists and growing your client base.

Common Questions, Answered.

What business resources are available to estheticians and beauty pros?

Free guides on virtual consultations, pricing, state licensing, insurance, room rentals, getting hired and starting a solo practice, written for Licensed Estheticians and other beauty pros.

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Is the education free?

Yes. The guide library is free to read, and more learning comes with a free verified account.

How many training hours does an esthetician license require?

It depends on your state. Requirements range from 220 hours for Florida's facial specialist license to 1,000 hours in Alabama, Georgia and Kansas, and most states require about 600.

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Do estheticians need liability insurance?

Most solo estheticians carry professional and general liability insurance, and The Providers HQ requires a certificate of insurance to join.

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How should I price my services?

Start from your costs, your time and local rates, then decide what each service needs to earn. Our pricing guide walks through the math.

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How do I start a solo esthetics business?

Get licensed and insured, register your business, choose your space, set up booking and payments, then market to your first clients.

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Connecticut guides and marketing tools

Esthetician jobs in Connecticut

Licensing steps, pay data and where Connecticut estheticians find work.

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Esthetician rooms for rent near Hartford, CT

How to choose a treatment room in the Hartford area and what rental terms to expect.

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Marketing tools for estheticians

The booking, social, email and review tools worth using to grow a solo practice.

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Professional Development For Virtual Estheticians.

Virtual Esthetician Academy

Virtual consultations and client communication, digital skin assessment, scope of practice, ethics, privacy and documentation, plus pricing and business setup. Included in the $59/month Virtual Esthetician plan.

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Grow & Scale and the Consult Toolkit

Consult scripts, routine plans, intake and follow-up templates, plus marketing (SEO, AEO and GEO), client retention, service packages and revenue planning. Also included in the same $59 plan, with no upsells.

How pricing works →

Free guide library

Every verified member can read the full guide library at no cost, from licensing to room rentals.

Browse the guides →

Your Pathway Into The Aesthetics Industry.

Explore, enroll and get licensed

The step-by-step path from your first questions to your license, with questions to ask before you choose a school.

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Licensing guide for every state

Training hours and the official licensing board for all 50 states and Washington, D.C.

Find your state →

Compare insurance and booking software

Side-by-side facts on liability insurance and booking or CRM tools, pulled from each provider's own site.

Compare your options →

Your business deserves a practice.

Join free as a verified Licensed Esthetician, beauty pro or Massage Therapist. Upgrade anytime.